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Sponsorship Sales · Sports + Entertainment

Your audience is worth more
than you're closing.

Burks Biz Dev is a full-service sponsorship sales agency for sports and entertainment events. We don't pitch. We close.

Book your 30-minute intro call
it's already yours.
Clients have closed with
PayPal Visa Netflix Amazon Mastercard
We built the approach. We closed the deal.

The problem

You already know the problem. You just haven't had the right partner to fix it.

01

Your sponsorship deck exists. The right brands are still not saying yes. That is not a deck problem. That is a positioning problem.

02

Production, programming, and ticket sales own your calendar. Sponsorship follow-up keeps getting pushed to tomorrow. Tomorrow keeps becoming next week. Next week becomes after the event. And after the event it is too late.

03

You have tried a template. Maybe a consultant. Maybe a 1099 contractor who had great energy in the intro call. The deals still did not close. That is not a coincidence. That is what happens when the approach executes what you give it instead of building what is missing.

You do not have a sponsorship problem. You have a strategy and sales capacity problem. That is exactly what we fix.

The solution

We don't advise from the sidelines.
We get in the game.

01

While you are running your event, we are running your sponsor conversations. We build the strategy, sharpen the offer, and identify the brands that are actively spending in your space and have the budget to back it up. You stop guessing. We start closing.

02

Every email. Every follow-up. Every objection handled. Every prospect who went quiet gets re-engaged. We work the pipeline the way it needs to be worked — consistently, strategically, and without stopping until we get an answer. You stay focused on the event. We stay focused on the money.

03

When it is time to present, we are in the room. When it is time to negotiate, we are at the table. Every sponsor gets white glove service from the first conversation through the signed agreement. That is how a $25,000 deal stops being the ceiling and starts being the floor.

Who this is for

We work with two types of clients.

The Founder

You built this from nothing. You shouldn't also be chasing contracts.

You have sponsors. You have an audience brands want to reach. But every year you leave money on the table because there are only so many hours in a day and sponsorship sales keeps getting pushed to tomorrow.

You have hit a ceiling and you know it. You are the founder, the visionary, the person who built this event from nothing. You should not also be the one cold calling brand managers and chasing unsigned contracts.

You need someone you can trust completely to go to market on your behalf. Not a consultant who hands you a playbook and disappears. Not a template you have to execute yourself. A partner who takes the whole thing over and does not stop until the deals are closed.

That is what we do.

This is me. Let's talk.
The Operator

You got handed a number. Your name is on the result.

You just got handed a number. Your CEO wants sponsors. Your internal team has not delivered. And you already know that if this event does not perform on revenue, your name is on that result.

You are not new to events. You know how to produce a flawless show. But sponsorship sales is a different skill set and you need someone who has been closing Fortune 500 brands long enough to know exactly what it takes to get a yes before your event date.

You need a partner who ramps up fast, brings a proven track record, and makes you look exactly as capable as you are. No hand-holding. No status updates you have to chase. Just results.

That is what we deliver.

This is me. Let's talk.

The results

We have been in every room you are trying to get into.

$3M+ closed

In sponsorship revenue. That number did not come from events that sold themselves. It came from properties just like yours that needed the right strategy and someone willing to stay in the conversation until it closed.

Fortune 500

Brands closed including PayPal, Visa, Netflix, Amazon, and Mastercard. They did not say yes because the event was impressive. They said yes because the offer was built specifically for them and the follow-through did not stop until they signed.

15 years

No templates. No shortcuts. Long enough to know which brands are in market right now, who the actual decision makers are, and exactly what it takes to move a conversation from interested to closed before your season ends.

Case study · No name needed

The founder ran his event. We closed the deals.

The situation
A multicultural entertainment event with a loyal audience and strong cultural relevance. Sponsorship revenue had plateaued. The founder was doing all the selling himself and running out of runway.
What we did
Rebuilt the sponsorship positioning from the ground up. Identified non-endemic brand targets the client had never considered. Ran the full outreach and sales process from first touch through signed agreement.
The result
Closed a six-figure sponsorship package. Brands included a Fortune 500 financial services company and a national consumer brand. The founder ran his event. We closed the deals.

The services

Two ways to work with us. Both get you results.

The Sponsorship Audit

$259

60 minutes. One payment. Clarity on exactly what is holding your sponsorship revenue back.

  • A 10–12 page written sponsorship diagnostic, delivered within 5 business days
  • Five ranked sponsor gaps with specific reasoning
  • A top 10 prospect list matched to your audience and your event
  • A recommended 30-day action plan you can act on immediately
  • A 60-minute strategy call to walk through all of it together

This is not a generic report. This is a custom assessment of your specific property, built by someone who has closed the brands you are trying to reach. Most clients who go through the audit move into a full engagement within 60 days.

Full Agency Engagement

This is the full thing. We become your sponsorship sales department.

  • Strategy, positioning, and prospect development
  • Outreach, follow-up, and proposal writing
  • Negotiation and close — through the signed agreement
  • A 30-day onboarding sprint designed to get us to market fast
  • Retainer plus tiered commission on closed deals

You stay focused on your event. We stay focused on closing. This is a full-service engagement. Not advisory. Not fractional. We are in it with you from start to finish. Pricing is discussed on your intro call, based on your event, your goals, and your timeline.

Book your intro call

The window is now

Sponsorship sales has a window. The conversation you are not having today is revenue you will not close this season.

Brands build budgets months before your event date. If your event is in the next 6 months, now is the right time. Not after you finish production planning. Not after the holidays. Now.

We review every inquiry personally. If it is a fit, we move fast.

Book your 30-minute intro call